Damart A/W 2014

This month, Damart’s Autumn/Winter TV campaign can be seen broadcasting across ITV, Channel 4 and Channel 5, the commercial was produced by EQUINOX FILM & TV based in The Blue Tower at MediaCityUK. After holding model auditions in The Greenhouse, producer Holly Arthurby of EQUINOX produced this second TV campaign for Damart following a  pitch process across the country. Equinox won the business based on experience in DRTV and a track record of results focussed approached to advertising campaigns, the commercial was filmed  in MediaCity’s very own Pie Factory. Holly said “it was a fantastic shoot and a great atmosphere on set, with a very busy schedule that had to allow for 6 social media films to be produced within the same budget.” Damart are an online fashion brand for older women,  and are looking to attract a generation of new customers, watch the new commercial here: damart.co.uk visit Equinox FILM & TV at equinox-tv.co.uk form more of their work.