by Zoe Elliott | Jan 16, 2019 | Commercials
BRAND BUILDING TO DRIVE LONG-TERM EFFECTIVENESS BLOG POST BRAND BUILDING TO DRIVE LONG-TERM EFFECTIVENESS Brand Building is the process of ensuring that people are familiar, aware and recognise your business. Brand building can be strengthened by identifiable logos,...
by Zoe Elliott | Jan 18, 2019 | Clients, Commercials, Uncategorised
SUPERHUMAN EFFORTS Equinox Film and TV Productions produced the new TV Commercial campaign for Motorpoint, the UK’s largest independent car retailer. Making the decision to go back on TV for the first time in 2 years, the objective of the campaign was to focus...
by Zoe Elliott | Jan 21, 2019 | Commercials
SHORT FORM vs LONG FORM CONTENT BLOG POST THE BATTLE OF THE ATTENTION SPAN Remember, in simpler times, when just having video content available for your customers to watch was enough? It’s no secret that video has fast-become a marketers most popular form of content...
by Zoe Elliott | Jan 1, 2019 | Commercials
EQUINOX PRODUCES NEW CAMPAIGN FOR MOTOR RANGE’S FIRST SKY ADSMART CAMPAIGN Equinox are excited to work with Motor Range on their first Sky AdSmart campaign, using the power of targeted advertising to attract their audience. Filmed at Motor Range’s vast 12-acre site in...
by Zoe Elliott | Jan 28, 2019 | Commercials
The Longevity of Animation Blog Post ANIMAGIC – The Longevity of Animation It’s been over 140 years since the first public animation was shown at the Musee Grevin in Paris by its creator Charles-Emile Reynaud, since then, this art form has been used by the powerhouses...
