Motorpoint

Superhuman Efforts

Directed by Phil Hawkins and filmed at the Motorpoint Castleford site, the advert showcases the every day ‘superhuman’ efforts put in by Motorpoint staff to deliver the company’s award-winning choice, value and service.

Motorpoint’s Marketing Director said “Partnering with the talented and professional team at Equinox to produce the latest TV commercial has been a super experience from start to finish. We are extremely pleased with the final execution and excited to see its impact over the coming weeks”.

The TV Commercial broadcast across peak airtime slots in Soaps, Sporting events and dramas for maximum impact on the car buying public.

The campaign also featured content produced for Cinema and VOD advertising.