Adidas

Equinox were commissioned by Adidas to produce the conference film to promote their new range of Adidas UltraBOOST running shoes. Designed with the needs of the runner in mind, this is the most technically advanced running shoe.

Filmed at MediaCityUK and Northern Quarter Manchester, this promotional film boasts the attributes of this specially designed running shoe. Directed by Andy Saunders, these promotional films focus on presenting the benefits of the running shoe, and their new agile and adaptive design features, to the Urban runner.

“Those whose unafraid attitude makes no urban environment unconquerable”.