#EQUINOXCONTENT

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NEWS | VIEWS | REVIEWS

#EquinoxContent is our hub of news, views and reviews from our award-winning TV & Video Production team.

BLOG POST – YOUR ADVERTISING EXPERTS

YOUR ADVERTISING EXPERTS Spring is here, and now is the perfect time to advertise. From creative concept to campaign delivery, we're producing advertising content for distribution across TV, radio, corporate channels and social media. We're working to make advertising...

CONTENT PRODUCTION FOR ASDA MONEY REBRAND

On The Money! We were proud to be appointed by Asda Money to create their library of assets for their rebrand. With the drive to raise customer awareness of their financial products and continue to communicate their value for money and great service, Asda Money...

BLOG POST – CELEBRATING 30 YEARS OF EQUINOX FILM AND TV PRODUCTION

Equinox Film and TV Production is 30. We were proud to spend our 30th year working together with our amazing clients to produce fantastic TV Advertising, Targeted TV Advertising, Radio Advertising, Content, Influencer and Social Media campaigns.

BRAND BUILDING TO DRIVE LONG-TERM EFFECTIVENESS

BRAND BUILDING TO DRIVE LONG-TERM EFFECTIVENESS Brand Building is the process of ensuring that people are familiar, aware and recognise your business. Brand building can be strengthened by identifiable logos, brand colours, brand story and consistent marketing and...

BLOG POST – PRODUCTION NEWS FROM ADLAND

PRODUCTION NEWS FROM ADLAND As the longest serving production company outside of London, we have injected our 30 years' worth of production experience to work together with our clients to produce TV Advertising, Video Content and Stills photography, in safe,...

A DYNAMIC CAMPAIGN FOR PROTEIN DYNAMIX

Train Hard. Never Compromise. We were thrilled to work with the super team at Protein Dynamix to create, film and produce the multi-channel advertising campaign to promote their brand new Protein Dynamix supplements range. As one of the most exciting and fresh...

BLOG POST – CREATIVITY DURING LOCKDOWN

CREATIVITY DURING LOCKDOWN Working virtually didn't stop us from producing fantastic TV Commercials, AdSmart Addressable TV Commercials and Social Media Content during lockdown. With the options of new voiceovers, graphic amends, new endframes and the use of stock...

BTS ON THE PROPERTY BUYING COMPANY TVC PRODUCTION

Behind the Scenes on The Property Buying Company TV CampaignFeaturing two commercials 'Line Dancing' and 'Yoga' we produced the TV Commercial campaign for The Property Buying Company. Offering homeowners the opportunity to sell their property quickly, efficiently and...

BLOG POST – PRODUCING CONTENT SOLUTIONS

PRODUCING SOLUTIONS With the majority of the UK currently spending more time at home, audience figures have increased across all channels; TV, Radio and Social Media as people turn to these sources to stay updated and connected. We're highlighting the importance of...

WE’RE NORTHERN MARKETING AWARD WINNERS

We're delighted to be crowned winners of the 'Best TV Commercial Campaign' for our campaign for Motorpoint's 'We put the Super into Car Supermarket' Delivered by Prolific North and Don't Panic Events, this year's Northern Marketing Awards was held at The Point...

BLOG POST: THE POWER OF ADDRESSABLE TV ADVERTISING

What is Addressable TV Advertising? In simple terms, this is the ability to show different types of advertising to households watching the same TV programmes, during the ad-break. This form of advertising is mutually beneficial for all parties: - Brands – can select...

BTS ON BLINDS2GO SPRING TVC CAMPAIGN

Behind the Scenes on Blinds2Go Spring TVC Campaign Presenting the concept of ‘Made to Measure, Made Simple’, online made to measure blinds retailer Blinds2Go appointed Equinox to produce their Spring TV Commercial campaign, airing across digital and terrestrial...

BLOG POST – NEWS FROM OUR VIRTUAL OFFICE

STAY SAFE, STAY CONNECTED AND STAY VISIBLE As we navigate through this period of uncertainty, it is important to Stay Safe, Stay Connected and Stay Visible. We remain fully operational in our virtual production office and we have been working with both existing and...

EXCLUSIVE FILMING FOR PRETTY LITTLE THING

We were thrilled to be commissioned by Fashion Brand, Pretty Little Thing to produce their exclusive interview with Celebrity Big Brother winner 2018, Ryan Thomas, for their PLT TV channel on IGTV. The interview was the first for the ex Coronation Street star, since...

RETAINING 2ND POSITION IN THE ADWATCH OF THE YEAR

Strong, memorable concepts contribute towards continued brand success, and this can be proven from our work with Oak Furniture Land. Through the injection of comedy, and their two well-know brand mascots, 'Oak and Acorn', the multichannel furniture retailer have...

PUTTING THE SUPERHERO INTO MOTORPOINT’S INTEGRATED CAMPAIGN

Equinox Film and TV Productions produced the new TV Commercial campaign for Motorpoint, the UK's largest independent car retailer. Making the decision to go back on TV for the first time in 2 years, the objective of the campaign was to focus on everyday efforts put...

BLOG POST: SHORT FORM vs LONG FORM CONTENT

THE BATTLE OF THE ATTENTION SPAN Remember, in simpler times, when just having video content available for your customers to watch was enough? It’s no secret that video has fast-become a marketers most popular form of content to use on digital channels. It helps convey...

EQUINOX PRODUCES NEW CAMPAIGN FOR MOTOR RANGE’S FIRST SKY ADSMART CAMPAIGN

Equinox are excited to work with Motor Range on their first Sky AdSmart campaign, using the power of targeted advertising to attract their audience. Filmed at Motor Range’s vast 12-acre site in Hessle, this 30-second TV Commercial is a fresh approach to car dealership...

EQUINOX PRODUCES “INDUSTRY FIRST” TVC FOR VETPLUS

We are proud to release the industry-first TV Commercial production work for VetPlus, and their flagship product, Synoquin. The objective of the TV Commercial is to promote the Synoquin joint supplement, whilst also driving footfall into independent veterinary...

2ND POSITION IN THE ADWATCH OF THE YEAR 2017

We’re thrilled and over the moon to receive the news that our client, Oak Furniture Land has secured 2nd place in the Adwatch of the Year 2017. The research presents the industry’s most reliable verdict on the recall and likeability of British television advertising...

BLOG POST: ANIMATION – THE LONGEVITY OF ANIMATION

ANIMAGIC – The Longevity of Animation It’s been over 140 years since the first public animation was shown at the Musee Grevin in Paris by its creator Charles-Emile Reynaud, since then, this art form has been used by the powerhouses of animation; Disney, Pixar and...

PRODUCING LAUNCH CONTENT FOR JCB HYDRADIG

Commissioned by JCB World Headquarters Equinox Film and TV produced the first ever promotional films for the exclusive launch of JCB’s latest, much anticipated creation, the Hydradig. The machine, which achieves the JCB vision to design and engineer a truly...

WE’RE PROLIFIC NORTH AWARD WINNERS 2018

What a Night! We are delighted to be named as the Winner of the Prolific North Broadcasting Commercial Award 2018. Equinox Film and TV Production team – event ready. Joining 700 fellow creative professionals, we had the pleasure of attending the Prolific North Awards...

OUR GUIDE TO WORKING IN THE TV, VIDEO AND CONTENT PRODUCTION INDUSTRY

As one of the most fast-paced and creative sectors, the TV, Video and Content production industry is one that is attractive and appealing to work in. At Equinox Film and TV Productions we receive lots of emails regarding job requests, work experience requests, and...