Equinox BOOST for Adidas promotional films

The wait is over, we are proud to finally release our film production for Adidas, promoting their latest running shoe releases; the PureBOOST DPR and the UltraBOOST X.

Directed by Andy Saunders, these promotional films were filmed over two days at Manchester and Liverpool locations. The chosen locations of the Northern Quarter and Liverpool Waters were carefully selected in order to fully achieve the desired specifications outlined in the client brief.

The productions brought together a vast crew equipped with a tracking vehicle to achieve and capture the perfect shots of the performing runner.

Adidas-Shoot

PureBOOST DPR – Filmed in the Northern Quarter, Manchester, this film delivers the unpredictable surroundings imposed by the Urban environment, and shows the runner enjoying a real, raw, street running experience. Feel the Street. #PureBOOST

UltraBOOST X – Filmed at Liverpool Waters, this film boasts the unprecedented comfort of the carefully engineered shoes. #UltraBOOST