Working with Creative Director Gellan Watt, we developed three uplifting creatives for Oak Tree Mobility. Reflecting the duality of the brand, each campaign has a light-hearted angle that encourages viewers to ‘Live Life Without Limits’ whilst presenting the benefits, features, quality and ranges of the stylish, British- made, Oak Tree Mobility products.
This production was a large scale project filmed both on location and in studio across three days. For the ‘Live Life Without Limits’ campaign, the production required a large, well thought-out set design of a ‘product testing’ studio, lifestyle set ups in a bedroom and a living room, and a park setting for the scooter product to show that sense of freedom.
Using motion control, we created the perfect atmosphere of a test centre, with a sprinkling of humour.
For the ‘Rise, Recline, Relax’ campaign the brief was to show how your mobility chair fits in with your life, and how the key is not your age, but how young you feel! Casting our fantastic dancer Jack was all important to the success of this lovely campaign.