Launched on Wednesday 1st August, Equinox Film and TV Productions produced the new TV Commercial for Motorpoint, the UK’s largest independent car retailer.
Directed by Phil Hawkins and filmed at the Motorpoint Castleford site, the advert showcases the every day ‘superhuman’ efforts put in by Motorpoint staff to deliver the company’s award-winning choice, value and service.
Motorpoint’s Marketing Director said “Partnering with the talented and professional team at Equinox to produce the latest TV commercial has been a super experience from start to finish. We are extremely pleased with the final execution and excited to see its impact over the coming weeks”
This TV Commercial is the first time in two years that Motorpoint has been back on air. The TV Commercial will broadcast across peak airtime slots in Soaps, Sporting events and dramas for maximum impact on the car buying public.
The campaign will also feature content produced for Cinema and VOD advertising. Media planning by Running Total.