Protein Dynamix

As one of the most “exciting, fresh thinking” sports nutrition brands on the sports nutrition market, Equinox were proud to work with Protein Dynamix to produce their TV commercial campaign and social media content.

This dynamic content campaign used a creative concept with impact and fantastic use of audio to effectively target their audience. Showcasing their new ranges of sports supplements including WHEY Protein, Gainers, Pre-workouts and Protein Bars.

Directed by Sean Lyons, this campaign required securing a number of locations, and keeping to a strict production schedule to achieve this fantastic piece of content.